When Seven Alexandria came to me with her vision for Seven Petals, she wanted a brand that felt soft yet confident—something that captured her creativity, grace, and grounded energy. Based in Washington, DC, the brand needed to balance modern elegance with a sense of warmth and approachability.

I started by developing a custom logo and visual identity system that set the tone for her entire brand presence. From there, I expanded the design language into print and digital collateral, creating business cards, social media templates, and custom event design assets that brought her world to life. The result was a cohesive brand that not only reflected Seven’s personal style but gave her a strong foundation to grow and connect with her audience authentically.